Question 1

How does SAP Marketing Cloud support services with long term agreements? Note: There are 2 correct answers to this question.

ABy grouping marketing objects, such as programs and campaigns

BBy allocating budget for marketing activities and plan budgets

CBy triggering up-selling to higher valued product bundles

DBy running campaigns to prolong contracts

Answer : C, D

Question 2

You have created custom fields and need them to be visible in Segmentation and Content Studio. How can you ensure that they are shown?

AIn the Marketing Extensibility app, go to Assign to Segmentation and set the field visible for the appropriate ^ Business Context and Segmentation Object.

BIn the Custom field and Logic app, edit the custom field and enable Segmentation Usage in UIs and Reports.

CIn the Segmentation Configuration app, navigate to the appropriate data sources that are used for the Segmentation Object and mark the corresponding attributes as visible

DIn the Custom Fields and Logic app, edit the custom field and select the appropriate Business Context and ^ Segmentation Object.

Answer : A

Question 3

Your customer is already live and requires a new key performance indicator (KPI) in segmentation. Which apps would you use to do this?

AImport DataSegmentation ConfigurationExport Software Collection

BAdd Custom ViewMarketing ExtensibilityExport Software Collection

CAdd Custom ViewSegmentation ConfigurationExport Software Collection

Dmport DataMarketing ExtensibilityExport Software Collection

Answer : A

Question 4

Which of the following tasks can be performed using the Export Software Collection app? Note: There are 3 correct answers to this question.

AAdd items to your software collection

BExport campaign history

CCheck items of your software collection for inconsistencies and dependencies

DDo a hotfix export

ECreate a change project

Answer : A, C, D

Question 5

You have created your own custom business object and want to upload data to it using an OData service. Where do you find the URL for this custom business object?

ACommunication Scenario

BCommunication User

CCommunication System

DCommunication Arrangement

Answer : D

Free Practice Questions for SAP C_C4H260_01 Exam

Question 1

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Question 5